Reichmuth & Co is a Swiss private bank that was founded in Luzern, Switzerland, in 1988. It was the first private bank created in Switzerland in 80 years. Its general partners are Karl Reichmuth (President, since 1996), Christof Reichmuth (CEO and CIO; Karl Reichmuth's son), and Juerg Staub. As of 2012, it was one of 12 unlimited liability bank members listed by the Swiss Private Bankers Association.